about Tennis Direct
The team behind Voetbal Direct (Soccer Direct), the largest online sporting goods retailer in the Benelux region, had originally sold soccer-only sporting goods, but then expanded their offering to serve tennis players, fans, coaches and teams.
The first Tennis Direct store needed to build on a similar platform as Soccer Direct, to take advantage of a web store connected with the ERP system and to avoid building another stand-alone online store with manual order entry.
Since a working model of an online store was already built it was essential to minimize costs for cloning an existing store.
Tennis Direct re-used the wireframes, architecture and ERP interfaces on the Magento Community Edition platform previously used for Soccer Direct. Website theme, product import, and export, configurable categories were all added.
Product architecture allowing better categorization and SEO provided the new store easy order management and instant marketing visibility.
5 incoming requests
our clients have
protected their business
- Ajax filters
- Content categorization
- Easy Search
- Full theme re-use from Voetbal Direct project
- Custom product page layout with custom options
- ERP Order Integration
The new online store succeeded both launching an entirely new store while instantly earning the owners reputation for expertise due to the wealth of contextual information about the various product aspects and categories.
Tennis Direct now is one of the leading online stores in its product category in the Netherlands, Belgium, and Luxembourg.
Design & Marketing Director at Babypark
With Maven we cooperate a few years already. They are fully engaged in the technical support of our online store. And we are completely satisfied with the quality of work, terms, and quality of service. Thanks to a dedicated account manager! We have a feeling that we have our own onboard technical team, not the remote one.why our clients choose us
CEO at GJ Cookies
The team at Maven has been incredibly responsive to our needs. We requested several unique cart features and they executed everything perfectly. The project manager was dedicated and responded to all our needs immediately. We look forward to working with Maven on a continuous basis and on future projects.why our clients choose us
Director at Printkick Ltd
It is only on very rare occasions that an individual comes along that leaves a lasting impression with their dedication and work ethic. I have to say that Sergey is one such person. Sergey’s dedication to the project has been faultless and he has worked with outstanding professionalism throughout.why our clients choose us
Product Manager at Printkick Ltd
When we looked at Maven as part of our selection process and had our first meeting, it was clear that you were the best fit for our company. We looked for people who cared about the project, the mission and had the technical skills to bring it all together. You made us confident we could do it. At times during the project, I was worried. Had we attempted too much in one go? Everything seemed even more complicated than when we had our meeting a year ago in Kiev. Lots of things started breaking. Thankfully, each time we hit this point, it only took a few calls to get back on track and under control. Honesty, compromise, and pragmatism are some of the key factors I have found in completing successful projects, and we made the right choice because these are your values too.why our clients choose us
Chief Operating Officer at BuyerQuest
Andrew is a solid technical leader who consistently impresses us with his technical prowess and in ensuring that his team also builds to the same high standard. He is driven, understands the business problems he is trying to solve for and is willing to go the distance to get the job done! Thanks, Andrew.why our clients choose us
Glass Tile Oassis
I wanted to let you know that I have never experienced such great professional service from other developers like I did from your company. Especially Sergey, he has been so patient with me from beginning to end, I’m truly thankful for being your client.why our clients choose us
CEO at Fun&Function
Working with Maven has been a great experience. They are deeply knowledgeable, reliable and get things done on time. I know the job is going to get done very well when Maven is involved. We have been beyond satisfied and highly recommend their services!why our clients choose us
We Work with Amazing brands
Since 2010 we have helped 100+ customers, from startups and small businesses to bring their most cherished business ideas to life.At the core of Maven are the developers with 15+ years in IT, who follow the latest digital trends and all the time improve their knowledge to deliver high-quality solutions to clients. We know how to design an effective business tool, as our key engineers were a part of the Magento Core platform team. But our technical expertise is much broader. We can build any kind of a system on the background of your business logic and your personal preferences.