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How to Use Influencer Marketing to Generate and Track eCommerce Sales

influencer marketing from maven

A Beginner’s Guide We all live during the times when Twitter and Facebook users give rise to social movements with million followers within a few hours. Social media users influence which candidates become presidents. In the world of eCommerce, this way of creating and sharing ideas is called Influencer Marketing. Done right, influencer marketing can…
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7 Ways of Improving Your Magento 2 SEO Score

Magento_2 Seo Maven

Avoid these all-too-common Magento 2 mistakes to benefit from your SEO advantage over other e-commerce store platforms When it comes to Search Engine Optimization (SEO), the Magento E-Commerce platform ranks as one of the top choices for a well-structured, logical online store architecture that search engines love. Okay, search engines can’t love, but Magento and…
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Top 5 Trends for eCommerce in 2017

ecommerce trends 2017 - Maven

Five of the most anticipated digital commerce developments for 2017 with analytics of predictions for 2016: what came to pass and which e-commerce forecasts turned out to be duds. Forecasting by definition is prone to errors, but paraphrasing a famous strategist, just as plans often turn out to be useless, planning is often essential –…
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Team Building With An Escape Room Challenge

Escape Room - Maven team

Guess what, we have just stormed out of quest room shoutin’, yellin’, cursin’, bawlin’ with crazy laughter and cheers, and hands in the air, the rush stampeded off towards the exit. Man, this is, this is wonderful, I mean all this anticipatory buzz of excitement and stuff when you need to escape before you run…
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Quick As a Flash Varnish Cache


Varnish Cache is a powerful open source HTTP web accelerator, aka cashing reverse HTTP proxy, which is designed to significantly improve your application performance. Varnish boosts your Magento store by cashing a copy of the page in memory the first time a user browse through that page and then delivers a cached response immediately after…
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Gimmee Jimmy’s Cookies (GJ Cookies) Has Been Sold

gjcookies sold

One of our clients, Gimmee Jimmy’s Cookies (GJ Cookies), has sold its business on September 1st, 2016. Our mutual journey started back in 2014, when GJ Cookies decided to move away from Yahoo’s Bigcommerce platform due to complexity of website management process. Maven was recommended and introduced to GJ Cookies by one of our past clients…
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How to Create Magento Sitemap

magento sitemap

What is a Sitemap? As the name says, it’s a map of your website. Sitemap contains a list of all URLs your website has and Magento sitemap isn’t an exception. It helps search engines to find trails to all your pages and make sure your website is indexed and pages are crawled correctly. Sitemaps can…
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How to Create a Virtual Product in Magento

magento virtual product

This is our fifth tutorial on setting up and configuring different types of products in Magento. This time I would like to talk about virtual products. Certainly, most Magento stores sell primarily physical goods. But if you sell a service or a different kind of product that does not need to be shipped (lack of…
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