Maven's Blog About Web Development and eCommerce

Content marketing tactics for the holiday season to boost your conversion rate

December 6, 2018

Jessica Fender

All,ebook,Online Marketing

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The holiday season is a great time to increase your conversion rate and hit the most ambitious business goals. All you need to do is to create high-quality content, which will encourage the visitors to complete a desirable action on your website. If you wonder how to reach this objective successfully, check the following copywriting…

Are you prepared to try all benefits of Magento PWA Studio?

November 27, 2018

Andrii Korolov

All,eCommerce,Magento,Magento 2

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Right now we are standing on the verge of big changes in eCommerce. And these changes will influence both the customer experience and the approach to developing web platforms as well. At the end of this year, we are waiting for Magento 2.3 release. In 2017 Magento team announced that they are developing a set…

Bundling Your Way to Higher Online Sales

November 1, 2018

Laura Gayle

All,eCommerce,Online Marketing

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Product bundling is a terrific strategy for businesses to boost their online sales. It’s a great way to upsell complementary products and clear slow-moving inventory. It’s also a big win for customers since they feel they’re getting more bang for their buck. In the end, product bundling makes everyone happy and is an incredibly successful…

How To Improve Your eCommerce SEO Rankings

October 25, 2018

Nick Brown

All,eCommerce

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The most important thing about your eCommerce SEO efforts is organic traffic. It is an immensely important way to drive users, as everyone who visits your website does so with no cost, and during their time spent on your pages, they have the potential to convert into sales. However, businesses quite often find themselves stuck…

Email Marketing in eCommerce: personalization wins the game

October 18, 2018

Caryl Anne

eCommerce,Online Marketing

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Email marketing is a surefire way to boost eCommerce revenue, as well as potential for big profit. Depending on the market saturation of the niche that the online store operates in, an eCommerce business owner can expect to at least double their income through the utilization of email marketing strategies. If your eCommerce isn’t already…

Why You Should Keep PPC Ads That Don’t Generate Direct ROI

September 27, 2018

Andrew Lowen

All,eCommerce,Online Marketing

3 Replies

Look we get it – the prime reason you run PPC ads is to generate money directly. Common sense tells you that you should discard all the PPC ads that aren’t bringing the $$$ in and move onto other ads. But sometimes common sense is wrong. PPC ads can make you a lot of sales….

Tips for Understanding Magento Now and Going into Next Year

September 6, 2018

Katherine Zhivanova

All,eCommerce,Magento,Magento 2

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Many people ask if Magento is SEO friendly? The answer to this question, even though Magento doesn’t have a direct impact on the external SEO, is a resounding: yes. As long as you have a reliable programmer, there is no limit to what Magento can help you achieve. Magento is SEO friendly but you will…

UX design in eCommerce: say “adiós!” to low conversion rates.

August 14, 2018

Katherine Zhivanova

All,eCommerce,Online Marketing

2 Replies

Everyone is talking about UX design, but a few of us have seen how it should actually work. You won’t find the only and the best definition of this term. You don’t need to. When you grasp the core principle of it and implement UX design in your eCommerce store, things will never be the…

Machine Learning: The Future Of Conversion Rates Optimisation

August 9, 2018

Paul Matthews

All,eCommerce,News

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For a business that is heavily relying on its E-commerce side, especially when it comes to fashion, ranking quickly is a key factor. With the current e-commerce meta situation, it’s important to achieve brand awareness and domain authority as fast as possible. Many are the strategies that are heavily relying on fast branding and those…

How to convert typical customer behavior into sales?

July 12, 2018

Katherine Zhivanova

All,eCommerce,Online Marketing

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Every year experts from different fields investigate consumer behavior. It’s quite obvious that all people can’t have a typical behavior. It depends on the type of the purchased goods and individual psychological characteristics. The regularity of purchases depends on how well you know different segments of your target audience and how exactly you use this…

Content marketing tactics for the holiday season to boost your conversion rate

Are you prepared to try all benefits of Magento PWA Studio?

Bundling Your Way to Higher Online Sales

How To Improve Your eCommerce SEO Rankings

Email Marketing in eCommerce: personalization wins the game

Why You Should Keep PPC Ads That Don’t Generate Direct ROI

Tips for Understanding Magento Now and Going into Next Year

UX design in eCommerce: say “adiós!” to low conversion rates.

Machine Learning: The Future Of Conversion Rates Optimisation

How to convert typical customer behavior into sales?

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