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Bundling Your Way to Higher Online Sales

product bundling in eCommerce

Product bundling is a terrific strategy for businesses to boost their online sales. It’s a great way to upsell complementary products and clear slow-moving inventory. It’s also a big win for customers since they feel they’re getting more bang for their buck. In the end, product bundling makes everyone happy and is an incredibly successful…
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How To Improve Your eCommerce SEO Rankings

SEO ranking in eCommerce

The most important thing about your eCommerce SEO efforts is organic traffic. It is an immensely important way to drive users, as everyone who visits your website does so with no cost, and during their time spent on your pages, they have the potential to convert into sales. However, businesses quite often find themselves stuck…
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How to convert typical customer behavior into sales?

motivation of the customer

Every year experts from different fields investigate consumer behavior. It’s quite obvious that all people can’t have a typical behavior. It depends on the type of the purchased goods and individual psychological characteristics. The regularity of purchases depends on how well you know different segments of your target audience and how exactly you use this…
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Neuromarketing in eCommerce: leave your customer no choice

neuromarketing in eCommerce

Does the word neuromarketing remind you of something? If not, you will be surprised. Wikipedia tells us that it’s a commercial marketing communication field that applies neuropsychology to marketing research, studying consumers’ sensorimotor, cognitive, and effective response to marketing stimuli. Simply speaking, it’s a combination of marketing and neuroscience. Marketers, entrepreneurs, big brands in eCommerce…
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