2020 completely changed the approach to business management and adaptation to new market conditions. In order to further increase sales and profits, you have to be aware of the latest trends and be at arm’s length from your customers. 1. Grip the power of social influence As we said earlier, having social proof that…
Every online store owner sooner or later faces a dilemma: “I get from 40 to 80 visitors per day, but I can’t capture a sale” or “I have launched a new website, did some FB ads, got 2200 page likes, 1600 site views, but no sales”. A very sad situation that requires thorough analysis, especially…
What makes every eCommerce business successful? High sales and loyal customers. But it’s not an easy thing to achieve. The technologies become more sophisticated together with the customers’ demands. So, it’s high time to implement new tools and stand out among the competition. Download this eBook and find out: What are the reasons for the…
Remember the day when you’ve made up your mind to start an eCommerce business. What were those several things you’ve started to investigate in order to build a solid foundation for it? Here is the list of those aspects you should thoroughly investigate when shaping your successful eCommerce business : Define the right product to…
Email marketing is a surefire way to boost eCommerce revenue, as well as potential for big profit. Depending on the market saturation of the niche that the online store operates in, an eCommerce business owner can expect to at least double their income through the utilization of email marketing strategies. If your eCommerce isn’t already…
Look we get it – the prime reason you run PPC ads is to generate money directly. Common sense tells you that you should discard all the PPC ads that aren’t bringing the $$$ in and move onto other ads. But sometimes common sense is wrong. PPC ads can make you a lot of sales….
Everyone is talking about UX design, but a few of us have seen how it should actually work. You won’t find the only and the best definition of this term. You don’t need to. When you grasp the core principle of it and implement UX design in your eCommerce store, things will never be the…
For a business that is heavily relying on its E-commerce side, especially when it comes to fashion, ranking quickly is a key factor. With the current e-commerce meta situation, it’s important to achieve brand awareness and domain authority as fast as possible. Many are the strategies that are heavily relying on fast branding and those…
Every year experts from different fields investigate consumer behavior. It’s quite obvious that all people can’t have a typical behavior. It depends on the type of the purchased goods and individual psychological characteristics. The regularity of purchases depends on how well you know different segments of your target audience and how exactly you use this…
Does the word neuromarketing remind you of something? If not, you will be surprised. Wikipedia tells us that it’s a commercial marketing communication field that applies neuropsychology to marketing research, studying consumers’ sensorimotor, cognitive, and effective response to marketing stimuli. Simply speaking, it’s a combination of marketing and neuroscience. Marketers, entrepreneurs, big brands in eCommerce…