Cross-sells and up-sells are one of the most common techniques used for increasing sales. Unlike WooCommerce, Magento has built-in options that allow store owners to use these simple, yet extremely effective marketing tricks. In this article we’ll explore how to set up cross-sells, up-sells and related products in your Magento Admin Panel. Related Products Related…
Most bloggers and website owners pay much attention to the content quality, while the topic of image optimization remains largely neglected. However, image SEO and size optimization not only allows you to bring more organic traffic to your website from image-based search engines (like Google Images), but also has a huge impact on website’s performance….
Doing business online requires a lot of investments into its security. Otherwise, it makes no sense to leave your customers unprotected from possible threats. Even in case you are not offering goods or services, safety issues matter. The boom around SSL-encrypted HTTPS connections occurred after Google announced SSL (Secure Socket Layer) implementation would soon become a…
Managing your Magento inventory effectively is vital if you want to keep your online business running smoothly. A badly managed ecommerce inventory can mean you have products in your warehouse that aren’t listed on your website – or worse, having products listed on your website that aren’t actually available in your warehouse, resulting in overselling…
Few weeks ago we were discussing 302 redirects in Magento as it’s one of the most common questions we receive. But there is one more issue hunting thousands of Magento store owners. If duplicated content is the first thing that came into your mind, you are right. Here, in MavenEcommerce, we audited hundreds of Magneto…
What redirects are and what for they are used. Redirection is a process of forwarding one URL to another. There are three main kinds of redirects: 301, 302, 307 and meta refresh. Today we are going to discuss the first two. So what 301 and 302 redirects really mean? Redirects are used to sent users…
One of the main purposes of the blog for the e-commerce site is driving traffic. Although Magento has excellent built-in capabilities of adding media content and text on almost any web page, often the product page or category page is not the best place to let your imagination run wild and tell everything that you…
There are millions of ecommerce websites on the Internet, but the goal is one for all – sell something. But it’s not so easy. As my father told me “to give millon of dollars for watches doesn’t require a lot of brain, but to exchange such a little thing like watches for million needs to…
Unlike traditional business, the sales procedure takes more time to clarify information for the online store. Placing an order is the most responsible stage of online interaction with your customer. Without convenient order form and checkout process, E-commerce stores risk losing a plenty of buyers. With Magento One Step Checkout Extension, it is possible to…
A lot of customers hate time-taking, annoying registrations when they have to print in all personal information manually. It may even discourage them from continuing shopping. Social commerce is a widespread direct sale channel which can generate your revenues. It stands for branding equity, effective communications with customers, and social recommendations able to promote the…