When you start running a business, you should be ready for constant analysis and ready to improve different elements and processes. There is no chance to set the constant flow of clients and to increase sales if there is no wish to adapt the business to the demands of a contemporary customer. But mistakes in…
The first thing to remember about micro UX: it’s a strategy intended to boost your eCommerce conversion rates. Along with that, it emphasizes your brand’s uniqueness, strengthens the credibility of your eCommerce store, reduces bounce rates and attracts the customer to make purchases in your store again and again. There are even more benefits in…
Change is an essential part of our lives. The business sphere requires changes all the time. Sometimes they bring chaos into the smooth process of business management, but some changes always promise to generate profits. Redesigning your eCommerce store might be a quite challenging thing. It’s a large amount of work. Some startups are afraid…
When we develop an eCommerce website we make sure that it will be convenient for a customer to use it both on PC and on mobile devices. But a desktop and mobile versions of your online store are two different things: the customer perceives and uses each of them differently. As more and more people…
When ordering the update or development of an eCommerce store, the owners tend to make fatal mistakes which may lead to failures in online business. It’s quite easy to develop an e-store nowadays, isn’t it? You just choose a CMS, certain design, a domain name and WOW, we can start selling! But there exists a…
A simple question if you don’t mind. Do you ever notice how many hours do you spend surfing the global web? It seems the half of our habits are concentrated there if not more. Try to imagine your potential customer right now. Imagined? What do you think he/she is doing at this very moment? Maybe…
Some glimpses on the eCommerce landscape of now According to the current retail trends, 51% of Americans prefer to do the shopping online. No wonder that a great number of eCommerce startups have been emerging recently. How to make sure, however, that your online business is able to grow and even leapfrog to the forefront…
Aligning all your commercial software into one holistic ecosystem is going to shape B2C and B2B sectors in the upcoming year. eCommerce platforms powered up with the cognitive approaches like AI, deep and machine learning can significantly contribute to the online business development. However, it’s not an easy task to choose a decent SaaS that…
The evolution of the eCommerce market This industry has been gaining more and more popularity in recent times. According to the 2017 report done by the US Census Bureau, the eCommerce sales has boosted up to $105 billion in the first quarter of this year. Thus it shows around a 15% increase compared to the…
1. Is eCommerce a No-Brainer? Nah From a novice’s point of view, running an eCommerce web store may seem to be somewhat of a child’s play. On the surface, it really looks much simpler than handling a brick-and-mortar shop. However, it’s pretty far from being so. This is a complex, multifaceted process and any shortcomings…