Everyone is talking about UX design, but a few of us have seen how it should actually work. You won’t find the only and the best definition of this term. You don’t need to. When you grasp the core principle of it and implement UX design in your eCommerce store, things will never be the…
For a business that is heavily relying on its E-commerce side, especially when it comes to fashion, ranking quickly is a key factor. With the current e-commerce meta situation, it’s important to achieve brand awareness and domain authority as fast as possible. Many are the strategies that are heavily relying on fast branding and those…
Every year experts from different fields investigate consumer behavior. It’s quite obvious that all people can’t have a typical behavior. It depends on the type of the purchased goods and individual psychological characteristics. The regularity of purchases depends on how well you know different segments of your target audience and how exactly you use this…
Year by year web design is being treated more seriously. The sphere develops very rapidly each month. So, there is a need for designers to be aware of the latest trends, learn new techniques, tools and implement them in practice. It is a perfect opportunity for every business owner to stand out from the competition…
Does the word neuromarketing remind you of something? If not, you will be surprised. Wikipedia tells us that it’s a commercial marketing communication field that applies neuropsychology to marketing research, studying consumers’ sensorimotor, cognitive, and effective response to marketing stimuli. Simply speaking, it’s a combination of marketing and neuroscience. Marketers, entrepreneurs, big brands in eCommerce…
When you start running a business, you should be ready for constant analysis and ready to improve different elements and processes. There is no chance to set the constant flow of clients and to increase sales if there is no wish to adapt the business to the demands of a contemporary customer. But mistakes in…
Let me ask you something…If you knew how to save your time, money and to increase sales, would you share this secret with someone else? Just imagine, 10 years ago marketing automation was a commercial confidentiality. The well known commercial giants like Walmart, Amazon, and Costco had resources for large-scale investigations and developments to build…
It’s not a big deal to launch an online store nowadays and even to promote it on different resources. But what you show in your ads and on the store are completely different things. Constant optimization requires frequent analysis and improvements. If you are ready to be 100% attentive to this and if you are…
The first thing to remember about micro UX: it’s a strategy intended to boost your eCommerce conversion rates. Along with that, it emphasizes your brand’s uniqueness, strengthens the credibility of your eCommerce store, reduces bounce rates and attracts the customer to make purchases in your store again and again. There are even more benefits in…
Change is an essential part of our lives. The business sphere requires changes all the time. Sometimes they bring chaos into the smooth process of business management, but some changes always promise to generate profits. Redesigning your eCommerce store might be a quite challenging thing. It’s a large amount of work. Some startups are afraid…